I’ve been reading articles recently regarding e-business. The wordiest, most tedious articles are written by authors who refer to “scholars” and are somehow attached to universities.
Three Elements of Windbaggery
- uses the word “methodology”
- refers to reader as “a scholar”
- uses passive voice: “It was decided that . . .”
When you encounter an article that contains all three elements, stop reading immediately. The article has been written by a windbag. The same rule applies to speech.
What is a windbag? It’s a person who can’t actually perform a given task, yet endlessly opines about said task.
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© Russ Bellew · Fort Lauderdale, Florida, USA · phone 954 873-4695